When you need to communicate effectively with a clear target audience, management publications are one of the most under utilised weapons in the armoury.

Publications which build the reader’s confidence in your organisation, products or services, creating improved business opportunities.

At Edson Evers, we have created a unit to specialise in this area, to ensure that every publication is precisely targeted, written with style and attractively presented to achieve results, be it an ‘E’ zine or ‘ink on paper’ solution.

Marketing Magazines

Professionally written and presented, a mix of product and industry news, a magazine can be ideal for reaching a precisely defined target.

As well as building customer loyalty and affecting purchasing decisions, a magazine can prove to be a cost - effective way of building brand awareness.

Corporate Publications

A way of presenting the company to the many people who are interested in its activities and objectives.  A useful medium for establishing the corporate style or tone.  Especially useful for private companies who do not need to produce a ‘plc quality’ annual report but who wish to describe their business in detail.

Staff Magazines and Newspapers

Start with a clear editorial brief and top management commitment, and the company staff newspaper can be an important internal marketing tool, highlighting the company’s mission, objectives, achievements – and problems.

The Service

Edson Evers provides a complete project management service:

• Initial consultancy
• Concept planning
• Editorial research and feature writing
• Photograph and illustrations
• Design and page layout
• Printing

We can also organise:

• External advertising
• Distribution
• Response handling
• Follow-up research/measurement